Privacy
Statement For Action Fire & Safety Equipment, Inc.
This privacy statement covers the site http://www.actionfiresafety.com and http://www.afscatalog.homestead.com.
1. What personally identifiable information ActionFireSafety.com collects.
2. What personally identifiable information third parties collect through the Web site.
3. What organization collects the information.
4. How Actionfiresafety.com uses the information.
5. With whom Actionfiresafety.com may share user information.
6. What choices are available to users regarding collection, use and distribution of the information.
7. What types of security procedures are in place to protect the loss, misuse or alteration of information under Actionfiresafety.com control.
8. How users can correct any inaccuracies in
the information.
If
users have questions or concerns regarding this statement, they should first
contact Lisa Graziano by, E-mail
office@actionfiresafety.com, 1-850-769-8304*
ActionFireSafety.com is the sole
owner of the information collected on Actionfiresafety.com,
www.afscatalog.homestead.com, & www.actionfiresafety.com/.
Actionfiresafety.com collects information from our users at several different
points on our Web site.
In order to use certain areas of this Web site, a user must first complete the registration form. During registration a user is required to give contact information (such as name and email address). We use this information to contact the user about services on our site for which he has expressed interest. It is optional for the user to provide demographic information (such as income level and gender), and unique identifiers (such as, username and password), but encouraged so we can provide a more personalized experience on our site.
We request information from the user on our order form. A user must provide contact information (such as name, email, and shipping address) and financial information (such as credit card number, expiration date). This information is used for billing purposes and to fill customer’s orders. If we have trouble processing an order, the information is used to contact the user.
We store information that we collect through cookies, log files, clear gifs, and/or third parties to create a profile of our users. A profile is stored information that we keep on individual users that details their viewing preferences. Consequently, collected information is tied to the users personally identifiable information to provide offers and improve the content of the site for the user. This profile is used to tailor a user’s visit to our Web site, and to direct pertinent marketing promotions to them. We do not share your profile with other third parties.
A cookie is a piece of data
stored on the user’s computer tied to information about the user. Usage of a cookie is in no way linked to any
personally identifiable information while on our site. We use both session ID cookies and persistent
cookies. For the session ID cookie, once
users close the browser, the cookie simply terminates. A persistent cookie is a small text file
stored on the user’s hard drive for an extended period of time. Persistent
cookies can be removed by following Internet browser help file directions.
Some of our business
partners use cookies on our site (for example, advertisers). However, we have no access to or control over
these cookies, once we have given permission for them to set cookies for
advertising.
Most ads appearing on this Web site are
delivered to users by http://www.befree.com, our Web advertising partner.
Information about users’ visit to this site, such as number of times they have
viewed an ad (but not user name, address, or other personal information), is used
to serve ads to users on this site. For more information
about http://www.befree.com, cookies, and how to "opt-out", please
visit http://www.befree.com.
Our third party advertising company
may employ a software technology called clear gifs (a.k.a. Web Beacons/Web
Bugs), that help us better manage content on our site by informing us what
content is effective. Clear gifs are
tiny graphics with a unique identifier, similar in function to cookies, and are
used to track the online movements of Web users. The main difference between
the two is that clear gifs are invisible on the page and are much smaller,
about the size of the period at the end of this sentence. Clear gifs are not
tied to users’ personally identifiable information.
Clear Gifs can "work with"
existing cookies on a computer if they are both from the same Web site or
advertising company. That means, for
example, that if a person visited “www.companyX.com”, which uses an advertising
company's clear gif, the advertising company would match the clear gif's
identifier and the advertising company's cookie ID number, to show the past
online behavior for that computer. To
learn more about our advertising company’s use of clear gifs, please go to
http://www.befree.com
Communications from the Site
We send all new members a welcoming email to verify password and
username. Established members will occasionally receive information on
products, services, special deals, and a newsletter. Out of respect for the
privacy of our users we present the option to not receive these types of
communications. Please see the Choice and Opt-out sections.
If a user wishes to subscribe to our newsletter, we ask for contact information
such as name and email address. Out of
respect for our users privacy we provide a way to opt-out of these
communications. Please see the Choice
and Opt-out sections.
On rare occasions it is necessary to send out a strictly service related
announcement. For instance, if our
service is temporarily suspended for maintenance we might send users an
email. Generally, users may not opt-out
of these communications, though they can deactivate their account. However, these communications are not
promotional in nature. Users may opt-out
of these communications. Please see our Choice and Opt-out section.
We communicate with users on a regular basis to provide requested
services and in regards to issues relating to their account we reply via email
or phone, in accordance with the users wishes.
Sharing
Though we make every effort to preserve user privacy, we may need to
disclose personal information when required by law wherein we have a good-faith
belief that such action is necessary to comply with a current judicial
proceeding, a court order or legal process served on our Web site.
We use an outside shipping company to ship orders, and a credit card
processing company to bill users for goods and services. These companies do not
retain, share, store or use personally identifiable
information for any secondary purposes.
We partner with other third parties, Bravenet.com, BeFree.com, Homestead.com, to provide specific services. For example, live customer service, guestbooks, etc.. When the user
signs up for these particular services, we share names, or other contact
information that is necessary for the third party to provide these
services. These third parties are not
allowed to use personally identifiable information except for the purpose of
providing these services.
In the event Actionfiresafety.com goes through a business transition,
such as a merger, being acquired by another company, or selling a portion of
its assets, users’ personal information will, in most instances, be part of the assets transferred.
Our users are given the opportunity to ‘opt-out’ of having their
information used for purposes not directly related to our site at the point
where we ask for information. For
example, our order form has an ‘opt-out’ mechanism so users who buy a product
from us, but don’t want any marketing material, can keep their email address
off of our lists.
Users who no longer wish to receive our newsletter and promotional
communications may opt-out of receiving these communications by replying to
unsubscribe in the subject line in the email or email us at
webmaster@actionfiresafety.com.
Users of our site are always notified when their information is being
collected by any outside parties. We do
this so our users can make an informed choice as to whether or not they should
proceed with services that require an outside party.
This Web site contains links to other sites. Please be aware that we,
Actionfiresafety.com, are not responsible for the privacy practices of such
other sites. We encourage our users to
be aware when they leave our site and to read the privacy statements of each
and every Web site that collects personally identifiable information. This privacy statement applies solely to
information collected by this Web site.
From time-to-time our site requests
information from users via surveys or contests.
Participation in these surveys or contests is completely voluntary and
the user therefore has a choice whether or not to disclose this
information. The requested information
typically includes contact information (such as name and shipping address), and
demographic information (such as zip code).
Contact information will be used to notify the winners and award
prizes. Survey information will be used
for purposes of monitoring or improving the use and satisfaction of this
site. Users’ personally identifiable
information is not shared with third parties unless we give prior notice and
choice. Though we may use an intermediary to conduct these surveys or contests,
they may not use users’ personally identifiable information for any secondary
purposes.
If a user elects to use our referral service for informing a friend about
our site, we ask them for the friend’s name and email address.
Please keep in mind that whenever you
voluntarily disclose personal information online - for example on message
boards, through e-mail, or in chat areas - that information can be collected
and used by others. In short, by posting personal information online that is
publicly accessible, you may receive unsolicited messages from other parties in
return.
This Web site takes every precaution to protect our users’
information. When users submit sensitive
information via the Web site, their information is protected both online and
off-line.
We do not store sensitive information online, we
also do everything in our power to protect user-information off-line. All of our users’ information, not just the
sensitive information mentioned above, is restricted in our offices. Only employees who need the information to
perform a specific job (for example, our billing clerk or a customer service
representative) are granted access to personally identifiable information. Our employees must use password-protected
screen-savers when they leave their desk.
When they return, they must re-enter their password to re-gain access to
user information. Furthermore, ALL
employees are kept up-to-date on our security and privacy practices. Every year, as well as any time new policies are added, our employees are notified and/or reminded about
the importance we place on privacy, and what they can do to ensure our users’
information is protected.
If users have any questions about the security at our Web site, users can
send an email to webmaster@actionfiresafety.com
In order for this Web site to properly fulfill its obligation to users it
is necessary for us to supplement the information we receive with information
from 3rd party sources.
If a user’s personally identifiable information changes (such as zip
code, phone, email or postal address), or if a user no longer desires our
service, we provide a way to correct, update or delete/deactivate users’
personally identifiable information. This can usually be done by emailing our
Customer Support at webmaster@actionfiresafety.com. Or, contact us by
telephone or postal mail at the contact information listed below.
If we decide to change our privacy policy, we will post those changes to
this privacy statement, the homepage, and other places we deem appropriate so
our users are always aware of what information we collect, how we use it, and
under what circumstances, if any, we disclose it.
If, however, we are going to use users’ personally identifiable
information in a manner different from that stated at the time of collection we
will notify users via email.
If users have any questions or suggestions regarding our privacy policy,
please contact us at:
Phone:
1-850-769-8304*
Fax:
1-850-769-8359*
Email:
office@actionfiresafety.com
webmaster@actionfiresafety.com
Postal Address:
Action Fire & Safety Equipment/Web
Web site URL:
http://www.actionfiresafety.com
*Long distance charges may apply.
Last updated July 8, 2003 at 2:16 PM Central
Standard Time.